9 Feb 2015 - 13 Mar 2015 All day Alison Richard Building


Free to attend and open to all.

Convener: Christos Lynteris (Cambridge)

Curator: Sam Barzilay (Co-found and Creative Director, United Photo Industries)

The result of a collaboration between CRASSH and the United Photo Industries (New York), Viral: Photography in the Age of Social Media is a juried-competition based photographic exhibition held at the Alison Richard Building from 7 February to 14 March 2015.

From Ebola to social media, internet memes, and online videos, what “goes viral” has come to underscore the potentials and dangers of our interconnected world. Both vital and lethal, all things viral are the subject of this new collaboration between United Photo Industries and CRASSH.

Shared, tweeted, liked, appropriated, manipulated: photography and short-form videos have become the undisputed visual language of our generation, a powerful communication tool at a time of shortening attention spans and simmering visual saturation. No longer able to imagine (or care to remember) a time unmediated by the social/digital experience, we have willingly surrendered our understanding of the world to the filtered collective-consciousness of the feed. In the words of conceptual artist Joan Foncuberta, “Images don't represent the world any longer – images compose the world“.

The exhibtion opening will take place on Thursday 19 February 2015 with a colloquium (Virulence: visualising the African body as a vector of epidemics) and wine reception. 

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Tel: +44 1223 766886
Email enquiries@crassh.cam.ac.uk